Who benefits from SIT?

Key benefits to drivers:

  • SAFETY
    • Properly inflated tires increase car stability and reduce the danger of blowouts.
    • They also ensure a car's proper braking distance.
  • FUEL EFFICIENCY
    • Correct tire pressure leads to lower rolling resistance, significantly improving fuel efficiency.
    • In the United States alone, 1.24 billion gallons of fuel per year can be saved by proper tire pressure.
  • TIRE LONGEVITY
    • Proper inflation considerably improves a tire's lifespan.
  • ENVIRONMENTAL FRIENDLINESS
    • Less carbon dioxide is released into the atmosphere.
    • Less tire debris litters the roadways.
    • Fewer scrap tires are generated.
  • CONVENIENCE
    • Drivers have confidence in knowing that their tires always operate at optimal pressure.
    • Eliminates inflating tires at gas stations, for an obviously easier and cleaner solution.

Key benefits to manufacturers:

  • DIFFERENTIATION
    • SIT offers significant added value to end consumers.
    • Its benefits are easy to communicate and relevant to today's market.
  • LOW VARIABLE COSTS
    • The SIT system is easy to integrate into the current tire manufacturing process.
    • Production of SIT tires will be only marginally more expensive than the production of today's regular tires.
  • REGULATORY COMPLIANCE
    • Tire pressure monitoring systems (TPMS) notify the driver when a tire is under-inflated. TPMS are already required in the USA and soon will be required by other countries.
    • SIT addresses the core problem of tire under-inflation directly. It works independently, but also in combination with TPMS.